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Search and ad services for accounting firms

Two kinds of work are on offer here. One makes the firm easier to find in search results and on Maps. The other puts ads in front of people who are looking for the lines of work the firm has chosen.

Both are written for the owner to approve and counted in calls and forms, never in client results.

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Take the search work, the ad work or both

Each service has a page of its own with the work set out line by line.
Search and Maps

Organic Growth

A firm is found when what it offers, where it works and its Google Business Profile tell one story. We draft the landing pages, clean up the listing and add pieces the partners approve, every month.

The opening entry is $495 a month An entry-level search plan sits apart on the pricing page, drawn around 25 landing pages. Details for the firm itself come later, in a talk with us.

Read the search work line by lineSee all four search plans

Entered under this plan

  • A landing page for every line of work the firm offers, tax returns through to bookkeeping and payroll
  • Town pages for every place the firm takes clients from
  • A Google Business Profile that matches the website
  • Short factual answers that an AI assistant can pull in and quote
Ads and clicks

Paid Ads

A paid ad answers one search the firm has chosen to be seen for. We draft the copy, the keyword lists and the call tracking first, then manage the ad account you own, on one platform or on several.

The opening entry is $895 a month The ad plans open with one platform. Clicks sit on their own line of the books, and the platform sends you that invoice.

Read the ad work line by lineOpen the three ad plans

Entered under this plan

  • Ads for the service lines the firm picks, not for every accounting search
  • Negative keywords that turn away job seekers, students and software shoppers
  • A separate tally of calls and forms for every campaign
  • A monthly sheet that puts spend and results side by side

Reading the entries

What each service posts, and what stays with the partners

On the search side we set up landing pages, a Maps listing and write-ups the partners have approved; it is described in full on the accountant SEO page. The ad work is described on the paid ads page, with a separate page for each platform. Four plans cover search and three cover ads. Search work begins at $495 a month and ad management at $895, and the pricing page sets out the rest.

Neither service involves a login, an upload or a document exchange with the firm's clients. We never see client files, and no account on this site takes them. What the firm says on its pages, in its ads and in its replies is the owner's wording once the owner has signed off on it.

The two services meet at the landing page. A page we write under a search plan can be the place an ad sends people to, and an ad can carry the same wording the partners approved for the page, so the firm says one thing in both places.

The firm's calendar steers the work. If the partners want more tax preparation and less payroll, or want to reach a town they have not served before, that is the input we follow.

Before the firm picks a service

Can the firm buy only the ad work?

Yes. The two services are separate entries. A firm can take ad management on one, two or three platforms without the search plans, or the search plans without ads.

Does a search plan come with a website?

Gold and Platinum include a firm website that we design, host and edit. Silver and the starter plan leave the current website where it is, and the pages we write sit around it.

Is anything signed or paid up front?

No. There is no startup fee and no contract. Plans are posted a month at a time, and you can tell us to stop before the next month closes.

Not sure which entry fits?

Write a few lines about the work the partners want more of, add how to reach you, and we will point to the service that matches.

Which lines of work get the first pages?

Name the kinds of work the firm wants more of, the towns its clients come from and the referral partners who send people over. Leave out every client name and every figure from any return or statement.

Tell us about the firm and the work it takes on

Say which kinds of work you want more of, which towns you cover and who refers clients to you. Three or four lines will do, and a person opens every note.

Reserve one weekday and one half-hour window. When it begins, the phone number you entered rings with our CEO, Ross Cohen, on the line.

Slot for the call

Your slot is written out here once you select one.

Weekday slots only, shown on the clock of the zone you select.

Ready to post the first entry?

Book a call with the CEO by choosing a weekday and a time of day, or tell us which work the firm wants more of. Please keep client names and figures out of the note.

Schedule A Call With Our CEO Describe the firm first

The pencil and its double rule are drawn for show. They forecast nothing.